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Everything You Need To Know
Welcome to the help centre for Event Organizers. If you can't find what you're looking for, please reach out to support@7am.io
Create New Event
Start creating your event by picking its name, type, category, and minimum age.
Note: You can create unlimited events.
In this article:
Click on 'Events' in the sidebar.
Click on 'Create event'.
Pick a short, catchy name that reflects your event and grabs attention. Make it memorable!
Set a color: Pick a color to make your event stand out for team members or to help distinguish it from other events.
Click on 'Create Event'.
A new page will open where you can select the event type that best suits your needs. Choose 'Public' for a wide audience or 'Private' for restricted-access events.
Enter the minimum age for attendees to match your audience and meet legal requirements.
Ask for Billing Address: Check the box to collect billing information from attendees during checkout.
Click on ‘Next step' if you’re creating a new event.
How do I bring my event to life?
Click 'Events' in the sidebar, then 'Create event'. Add a name, pick a color, and hit 'Create Event' to get started!
Can I add age restrictions to my event?
Yes, you can! In the 'Age Restriction' section, enter the minimum age required to ensure your event is appropriate for the audience and complies with legal requirements.
Add Event Location Details
Enter the event's location details, including a Google Maps link, venue name, and address, to help attendees find it easily.
In this article:
In the sidebar menu, click on 'Events'.
Choose the event you want to edit.
Go to the ‘Location’ section to update the event's venue and address details.
Display Map: Check or uncheck the box to show the event map, which will help attendees easily find the venue if needed.
Google Maps Link: Add your Google Maps link to ensure the event location is accurately displayed.
Venue: Enter the name of the venue where your event will be held.
Street: Enter the name of the street where the venue or event is located.
Street Number: Enter the street number for the venue or event location.
City: Specify the city where your event will take place.
Postal Code: Enter the postal code for the event venue.
State/Province: Enter the state or province of the event location.
Country: Click the arrow to expand the list of available options and select the country where your event will take place.
If needed, enter any additional information about the venue or location in the 'Additional Info' box and click on 'Next step' to continue creating your event.
Once you've set the location, you can configure the event's date and time, ensuring attendees know when it starts and finishes.
How do I decide if I should display the event map?
Just check or uncheck the 'Display Map' box. It’s a handy way to help attendees find the venue easily!
Can I add extra details about the event location?
After entering the venue details, you can add any important information in the 'Additional Info' box.
Set Event Date and Time
Set your event's time zone, dates, and times to ensure attendees see the correct schedule, regardless of their location.
In this article:
In the sidebar menu, click on 'Events'.
Choose the event you want to edit.
Go to the ‘Date’ section to update the event's schedule and timing.
Click the arrow in the orange box to reveal the options, then select the time zone for your event.
Start date: Click the field to open a calendar and easily select your event's start date.
Start time: Click the field to select the exact time your event will begin.
End date: Click the end date field to open a calendar and easily choose when your event will finish.
End time: Click the end time field to choose when your event will conclude.
Click on the 'Save Event' button on the top right corner.
Click on 'Next step' to continue setting up your new event.
After setting up the event dates, you'll be ready to add the event description, which will provide attendees with detailed information about the event.
How can I make sure the event timing works for everyone?
Click the arrow in the orange box to select your event’s time zone. This way, everyone will receive the correct schedule regardless of where they are.
How do I lock in my event schedule?
Once you’ve set the start and end dates/times, hit 'Save Event' in the top right corner to finalize the schedule!
Add Event Description
Write a clear and engaging description of your event. This helps attract and inform your audience, giving them a good idea of what to expect.
In this article:
In the sidebar menu, click on 'Events'.
Choose the event you want to edit.
Go to the ‘Description’ section to update the event's summary.
Write a detailed description of your event, including what attendees can expect in terms of performers, activities, and overall experience.
Click on 'Next step' to continue creating your event.
After adding the event description, the next step is to upload a banner. This boosts the event’s visual appeal and helps attract more attendees.
How can I make my event description pop?
Write a clear, exciting description that shows attendees what to expect—performers, activities, and the overall vibe. It’ll get them pumped for your event!
Add Event Banner
Upload a banner that people see first when they visit your event page. Make sure it captures the vibe and identity of your event to make a strong first impression.
In this article:
In the sidebar menu, click on 'Events'.
Choose the event you want to edit.
Go to the ‘Art’ section to update the event's visuals and images.
Click on ‘Upload‘ to choose your banner. Once selected, click the ‘Save Event’ button at the top right corner.
If you've already uploaded a banner and want to replace it, click ‘Replace‘, or click ‘Delete‘ to remove it.
After uploading your banner, you can start creating tickets, giving attendees multiple options to join your event. You can also add a refund policy to provide clear terms and transparency for your attendees.
Why is the banner so important for my event?
It’s the first thing people see! A strong banner sets the tone and grabs attention right away.
How do I make my event banner unforgettable?
Go for visuals that match your event’s vibe. Make it bold and memorable to leave a lasting impression.
Create Event Tickets
Start creating tickets by naming them and adding a description. These details help distinguish ticket types and inform buyers about what each offers.
In this article:
Once you’re in the organization, go to ‘Events' in the left-hand menu.
Select the event for which you want to create tickets.
Click on 'Tickets' from the options on the left.
Click 'Add ticket' to get started.
Create a memorable ticket name that stands out, capturing the essence of your event or the benefits it offers. Then, click 'Create ticket'.
Write a detailed description of your ticket, highlighting its benefits and special features to give potential buyers a clear understanding of what’s included with their purchase.
Click on 'Next step' to continue creating and customizing your ticket.
After creating your tickets, you'll be all set to upload ticket artwork, adding visual appeal and branding to your event. If you're setting up a new event, you can also proceed to add the refund policy to ensure clear terms for your attendees.
How do I make my tickets stand out?
Choose a unique, memorable name that reflects your event’s theme or perks.
How can my ticket description help sales?
Highlight the perks and features that make your ticket special, giving buyers a clear reason to choose it.
Add Event Refund Policy
Add your event's refund policy here. A clear policy sets expectations, builds trust, and ensures attendees understand the terms for cancellations or refunds.
In this article:
Once you’re in the organization, go to ‘Events' in the left-hand menu.
Select the event you want to add a refund policy to.
Click on 'Refund' from the options on the left.
Enter your refund policy in the provided field. Be sure to include key details like the refund window (e.g., up to 7 days before the event), any conditions (like non-refundable fees or certain ticket types), and how refunds will be processed (automatically or by request). A clear refund policy helps set expectations and prevents misunderstandings with attendees.
After adding the refund policy, click the 'Save Event' button to save your changes.
After adding the refund policy, you're ready for the final step: activating your sales channels. This will complete your event setup and set you up to go live.
How does a refund policy boost attendee confidence?
A clear refund policy reassures attendees, making them feel secure about their purchase and more likely to commit to your event.
Why is a refund policy important for event management?
It helps handle cancellations smoothly and keeps everyone on the same page, reducing disputes and maintaining professionalism.
Activate Event Sales Channels
Activate your sales channels here to expand your event’s reach. Options like the White Label ticket page, 7am Mobile App, or Sales Team App help boost visibility and drive ticket sales.
In this article:
Once you’re in the organization, go to ‘Events' in the left-hand menu.
Select the event you want to add a refund policy to.
Click on 'Sale' from the options on the left.
Switch this on to create a custom-branded ticket page tailored specifically for your event.
Click 'Edit' to customize your white label settings and tailor your ticket page.
Click 'Upload' to add your organization's logo.
Click on the color box to choose and apply your brand color, which will be featured on buttons and decorative elements on your ticket page.
Click 'Upload' to choose a custom banner for your event, which will be prominently displayed at the top of the page.
Threshold: Enter a percentage to trigger an 'Almost Sold Out' alert when the remaining ticket stock drops below this level. This encourages attendees to purchase quickly and helps boost sales.
Theme: Pick either a light or dark theme to customize how your event page looks.
Click on the 'Save settings' button on the top right corner.
To view the options, tap the arrow in the orange box. Then, click on 'SEO Settings'.
Page Title: Add a title to boost your event’s visibility on search engines, making it easier for people to find.
Description: Write a brief yet engaging summary of your event to attract more attendees and improve visibility in search engine results.
Click on the 'Save settings' button on the top right corner.
Tap the arrow in the orange box to view the options. Then, click on 'Payment'.
Click the arrow to go back to the 'Sales Channels' page.
Enable this to feature your event on the 7am Passport app, making it visible to all 7am App users.
Enable this to easily invite team members and streamline your sales process.
Click on 'Edit'.
Click the arrow in the orange box to reveal the available options. Then, select either 'Sales Teams' or 'Default' to configure your sales channel.
Share in %: In the orange box, type the percentage of each ticket sale that the sales team will earn.
Share in $: The system will automatically convert the percentage you entered into a dollar amount, showing how much the sales team will earn per ticket.
Ticket Active: Toggle the switch next to each ticket to activate it for the sales team, enabling them to sell those tickets.
Once the tickets are activated, switch the 'Ticket Status' toggle on the right to finalize the sales team activation for your event.
After setting up your sales channels, just click on 'Publish event' to make your event go live.
After activating the sales channels, you will have completed creating your event. You can now proceed to create tickets, create benefits for them, or create discount codes as needed.
How can I make my event page pop?
Turn on 'White Labels' to customize your ticket page. Add your logo, brand colors, and a banner to give it a unique, polished look.
What does the 'High Demand' alert do?
Set a 'Threshold' to trigger a 'High Demand' alert when tickets are running low, pushing attendees to grab theirs before they sell out!
How do I get my sales team involved?
Turn on 'Sales Team Apps', set their sales percentage, and activate the tickets so they can start selling.
Set a New Capacity for Your Event
To change your event’s capacity, you’ll need to set the total number of tickets available. Each ticket type you offer counts toward the overall capacity, so make sure the quantities add up accurately. The total number of tickets across all types should match the maximum capacity of your venue.
In this article:
Once you’re in the organization, go to ‘Events' in the left-hand menu.
Select the event for which you want to change the capacity.
Go to 'Tickets' from the options on the left.
Choose the specific ticket type you want to adjust.
Go to 'Pricing', located in the options on the left.
Update the ticket quantity. For example, if you set the quantity to 1000, only 1000 tickets will be available for this ticket type. The total event capacity is calculated by adding up the quantities for all ticket types. So, adjusting the quantity here will increase or decrease your event’s overall capacity accordingly.
Save your changes to the ticket, and if you have multiple ticket types, repeat these steps for each one.
Can I bump up the capacity if tickets are already on sale?
Absolutely! You can increase your event’s capacity even after tickets have started selling. Just follow the steps to update the ticket quantities, and your new total will automatically adjust the event capacity. Just make sure it still fits within your venue’s maximum capacity.
What happens if I set a ticket type to zero?
Setting a ticket type’s quantity to zero will make that option unavailable like it’s “sold out.” This is a handy way to pause sales on a specific ticket type without deleting it altogether.
How to Postpone or Reschedule Your Event
You can adjust your event's start and end dates and times, whether you’re rescheduling to a new day or just shifting the timing. This keeps your attendees updated with the latest event details and helps avoid any mix-ups on the big day.
In this article:
In the sidebar menu, click on 'Events'.
Choose the event you want to edit.
Go to the ‘Date’ section to update the event's schedule and timing.
Under ‘Start', you can adjust the day, month, year, and time to postpone or reschedule your event. You can also update the 'End Date’ to match the new schedule.
Will my attendees get notified automatically if I change the event date?
No, changing the date or time won’t trigger an automatic notification to attendees. Be sure to send out an update to all ticket holders so they’re aware of the new schedule.
Can I hide my event temporarily if I don’t have the new date yet?
Yes! You can switch your event to ‘Draft’ mode, which hides it from public view until you’re ready to publish the updated details.
