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Creating New Tickets
How to Create Early Bird Tickets
Offer Early Bird tickets to attract early buyers with a special rate and limited availability. You’ll learn how to set up these exclusive tickets to boost pre-event buzz.
In this article:
Once you’re in the organization, go to ‘Events' in the left-hand menu.
Select the event to which you want to add Early Bird tickets.
Click on 'Tickets' from the options on the left.
Click 'Add ticket' to get started.
Give your ticket a name like ‘Early Bird’ so buyers instantly recognize it’s a special, limited-time offer. Make it catchy and memorable to highlight the deal or early access perks. Then, click 'Create ticket'.
Write a clear description that explains why buying early is worth it, like the exclusive discount or early access benefits, and click on 'Next step' to continue creating and customizing your ticket.
Once you’ve created the ticket, upload the ticket art to make it visually appealing, then go to 'Pricing'.
Type: Open the drop-down menu and select 'Paid'.
Quantity: Enter the total number of Early Bird tickets available to set a cap. Early Bird tickets are typically limited, so choose a quantity that keeps them exclusive—try setting it to something like 100 tickets to create urgency.
Max purchase amount: Set the maximum number of Early Bird tickets each person can buy to give more attendees a chance to get the early rate.
Price: Enter the discounted price for the Early Bird ticket. This price should be lower than regular tickets to create a special deal for early buyers. Once you’ve set the price, click 'Next Step' to continue creating your ticket as usual.
Can I change the Early Bird price after sales have started?
Yes, you can update the Early Bird price even after tickets are on sale. Just remember that any changes may affect buyers’ perception of the offer, so it’s best to set a solid price from the start.
What happens if my Early Bird tickets sell out quickly?
That’s a good sign! If Early Bird tickets sell out fast, consider adding a second, slightly higher-priced “Early Bird Round 2” ticket to keep the momentum going and reward more early buyers.
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